A company from the 1980's that had an Animatronic band named "The Rock-afire Explosion". in 1984 they bought out Pizza Time Theatre Incorporated. they converted to Showbiz Pizza Time Incorporated. From 1989 to 1992 they started converting "The Rock-afire Explosion" band to "Munches Make Believe Band". The Showbiz Pizza Brand name is no longer used for restaurants, but CEC Entertainment still has some departments under the "Showbiz Pizza Time" name.