Although March 3 was originally set as the release date for the two proposed logos, the vote was pushed back as the Yankees vetoed one of the potential crests for infringing their own trademark.The two badge options, both designed by Rafael Esquer following the success of his Made in NY mark, were revealed on March 10. At that time, the club's official color scheme of navy blue, sky blue and orange was also announced. The orange was an homage to the city's Dutch heritage, and is the same shade found in the city's flag. Fans were given three days to vote on the final design, and the winner was announced on March 20.

Following closely on the tails of Orlando City SC's jersey announcement, New York City FC held their inaugural jersey announcement on November 13, 2014, revealing a sky blue shirt taking its inspiration from parent club Manchester City.The away jersey was revealed on November 24, a black shirt with sky blue and orange trim and five reflective black stripes to represent the five boroughs of the city.